Business & the Future of Social Technology

There are 1.5 billion social network users world-wide.  According to a global survey conducted by McKinsey&Company, businesses can, not only benefit from social media, but actually become more productive in the process.  

By utilizing web 2.0, as social media is often referred, businesses can virtually eliminate the wait time created when using traditional methods of business communications such as e-mail and instant messaging.  In fact according to the survey, 72 percent of the companies reported that they used some form of social technology in their day to day business.  90 percent of these businesses reported a benefit from the use of social networking technologies.

Who is using social networking? Not as many people as there should be.  The highest percentage of social technology users were middle managers at 65 percent.  Frontline users were not far behind at 60 percent. As businesses begin to utilize social networking technologies as a way to connect with their customers, it is fast becoming the trend in marketing and customer service. According to the survey, 35 percent of businesses are using social networking for customer service.

Depending how much Web 2.0 technologies are integrated into the infrastructure of the business, the benefits can range.  What can be said about using social network technologies in business is that the more “networked” a business is, the more benefits they will see—internally as well as in their customer base.  Customers are way ahead of businesses on the social networking front and businesses have a lot of catching up to do.

Using social networking both internally and externally in business can increase the speed at which information is obtained—as much as a 30% improvement according to the survey.  It can also reduce communication costs, decrease travel costs, reduce operating costs, and increase the effectiveness of marketing.

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How to Resign from your Job

Terminating your employment takes ingenuity. Just saying “I quit” isn’t the end of your resignation. There are steps to be taken to ensure that your soon-to-be former colleagues, supervisors and managers are still part of your own social network—references for future endeavors. Resign professionally and gracefully following these simple rules:

Avoid being a job hopper: Carefully evaluate your reasons for your departure. Invest some time in self-reflection to determine what keeps you at a particular job or what keeps you from staying. Be advised though when creating a resume, most companies frown upon too many employment changes in your work history.

Have another job lined up first: When changing careers, make sure to have a written offer somewhere else before turning in your resignation. Cover all the bases before making any moves.

[Learn How Not to Resign the Wrong Way from Your Job]


Resign in person: Provide both oral and written resignation when you are quitting a job. Your resignation letter should incorporate the following information: intentions, the date you are resigning, the date you wish to leave, and your signature. Basic resignation letter would look as follow…

Today’s date

Company Address
HR Department

Dear (Hr Manager),

I am writing to inform you of my resignation from (position/company name). As per my contract, I am providing xxx weeks notice and my last day will be xxx.

Sincerely,

(Signature)

Your Name

Be honest and tactful: For social networking solutions, you want to leave with a good relationship intact. Be truthful to the reason behind your leave, but do not go into details. Do not bad mouth your former superiors; it could come back to you later on in your career. You’ll be also losing important references as well. Basically, don’t burn your bridges.

Offer two weeks notice: When quitting job, make sure to offer two weeks notice—time for your company/boss/team to find a replacement for you. Offering transition time ensures proper knowledge transfer, tie up loose ends, and your work responsibilities to others. Don’t stay longer than the standard length of time (two weeks) to protect yourself from unexpected changes in both your old and new company.

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